The challenge for any business (and particularly a startup) is to manage its net cash flow and ensure that it does not run out of money.
Startups and small businesses are vulnerable to many cash flow problems because of the lack of visibility of cash flow and runway in real time.
By spotting problems with spendings and customer payments, identifying potential shortfalls in cash balances in advance, and providing personalized advice for each type of situation, PocketCFO helps entrepreneurs avoid cash flow problems.